Product updates

Retroactive Leads & Contacts capture

In the fast-paced world of event management, every interaction counts. And now, with Grip's enhanced lead generation logic, you're equipped with even more powerful tools to capture and evaluate attendee engagement – retroactively.

Tiered Plans for Exhibitor Services Monetization

We’re excited to introduce a new tiered pricing model for exhibitor services: AEC Basic and AEC Pro. These tiers are designed to help organizers better monetize digital offerings while giving exhibitors clear upgrade paths and access to advanced features that drive real value.

Teams Switcher on Mobile

Managing multiple teams at the same event just got easier. With the new Teams Switcher in the Grip mobile app, your team members can seamlessly switch between different teams in seconds. Whether they’re scanning badges, qualifying leads, or checking entitlements, the app always reflects the correct team context - ensuring every interaction is captured under the right brand.

LiveBuzz Native integration

We’re introducing fast, self-serve connectivity between Livebuzz registration data and Grip Engage through Native Integrations — removing the need for manual processes or costly custom setups.

Benchmarks Overview on the Enterprise Insights

We’re introducing the Enterprise Insights Benchmarks Overview — a new, dashboard-level report that helps you understand how your events stack up against key industry benchmarks.

Streamline sponsor operations with Sponsor Management System

Managing sponsor deliverables shouldn’t be a spreadsheet juggling act. That’s why we’ve built a smarter way to collaborate—with the launch of our new Sponsor Management System, built to remove manual overhead and put control in the hands of both organizers and sponsors.

This powerful new tool empowers sponsors to independently manage their products, tasks, and showcase assets, while giving event organizers full visibility and streamlined control—all from within Grip.

Meeting Availability & Clashes control

We’re giving event organizers full control over how pending meetings affect participants’ calendars, unlocking new levels of flexibility for curated meetings, open networking, and everything in between.

Make Multi-language integrations a breeze

Managing translated data just got smarter 🌍. We’re upgrading how incoming registration data maps to your custom field values, so the system can automatically recognize what you've set up in the dashboard, even across multiple languages.